services

Three services, clear scope.

CRM setup, sales ops automation, and systems integration — each with defined deliverables and a clear end point. No ongoing retainers unless the work calls for it.

01

Attio · HubSpot · Zoho CRM

CRM Implementation

A CRM configured around your actual sales process — not a generic template. This means mapping how your team qualifies, progresses, and closes deals before touching any settings. The result is a system your team will actually use.

what's included

  • Sales process mapping and CRM architecture
  • Custom pipeline stages, deal properties, and views
  • User roles, permissions, and workspace setup
  • Data migration from spreadsheets or a previous CRM
  • Team onboarding and adoption support
CRM Pipeline View
live
Lead

Acme Corp

€8k

Braxton Ltd

€12k

Nova Group

€5k

Qualified

Delta Tech

€22k

Prism BV

€15k

Proposal

Orion GmbH

€34k

SkyBridge

€18k

Won

ZetaCorp

€41k

Flux SAS

€27k

02

AI Workflows · Triggers · Sequences

AI-Powered Automation

Manual sales ops tasks erode adoption over time. This service automates the predictable parts — assignment, stage updates, sequences, alerts — and layers in AI where it earns its place: smarter enrichment, automated summaries, and reporting that writes itself.

what's included

  • Deal stage trigger and routing automations
  • AI-assisted lead scoring and assignment logic
  • Follow-up and outreach sequences
  • AI-generated pipeline summaries and digests
  • Pipeline hygiene and data quality automations
Automation Sequence
running

Deal moved to Proposal

CRM trigger

Deal value > €10,000?

Condition check

Send follow-up email

Action

Assign account exec

Action

Post to #deals in Slack

Action

03

CRM ↔ Your Stack

n8n & AI Integrations

Your CRM is one part of a broader revenue system. I connect it to the tools your team already uses — Slack, email, spreadsheets, billing, internal databases — through maintainable n8n workflows. AI nodes handle enrichment, classification, and intelligent data transformation.

what's included

  • CRM ↔ Slack notifications and alerts
  • AI-powered data enrichment and classification
  • Bidirectional spreadsheet or database sync
  • Email, calendar, and billing integrations
  • Custom API and webhook integrations
n8n Workflow
live
HubSpot CRMNew deal eventn8nWebhook triggerSlack#deals channel alertGmailFollow-up sequenceGoogle SheetsPipeline sync

the transformation

From spreadsheet chaos to clean CRM.

BeforeAfter
Sales Pipeline · Q4● Live

Pipeline

$81,700

Deals

5

Qualified

2

GlobalTech

$12,000

2d in stageAJ

Hooli

$34,000

5d in stageBJ

Proposal sent

1

Dunder Mifflin

$5,200

4d in stageBJ

Negotiation

1

Initech

$8,000

1d in stageAJ

Closed Won

1

Acme Corp

$22,500

✓ WonBJ
Updated just now · AI digest sent↗ 14% vs last quarter
pipeline-Q4-FINAL-v3.xlsx47 unresolved comments
CompanyContactStageValueLast touch
Acme CorpSarah M.Demo????3 weeks ago
GlobalTechTalking$12k2 months ago
InitechTom B.CLOSED$8,000yesterday
Umbrellaunknownfollow up?6 weeks ago
HooliJared D.Proposal sent$34k1 month ago
Dunder MifflinMichael S.Negotiating~$5k4 days ago

Sheet 1 of 4 · Last saved by Tom

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